Have you seen that advert from before the most recent Women's World Cup, fronted by male stars such as Kylian Mbappe and Antoine Griezmann which showcases the French footballing skill on the international stage? Except there is a twist - it is, in fact, coverage of the women's team with the male players super-imposed over the top. Well, imagine it is Monday 18 May, 2026 and you are watching Arsenal take on Burnley in a crucial Premier League game which may well dictate the destination of the title.
